With a proven track record of helping brands implement strategies to overachieve sales targets, Ash is storyteller by nature who likes to use various mediums as her canvas with her colourful collection of skills including, immersive brand design, meticulous marketing strategy, captivating content creation, inclusive leadership, and dedicated project management from conceptualisation to execution.
At the start of her story, Ash has had a passion for curating experiences that leave a lasting impact. She gained a creative edge by dabbling in digital design for a family-owned business during her childhood, won multiple awards for creative writing and communication in high school, and started writing her own original music from the young age of 14. After just a few short years in the real world she went from being a curious, wide eyed freelance graphic designer and closet musician during a pandemic-extended gap year and became the Marketing Manager of South Africa’s leading lithium battery supplier, Hubble Lithium, and emerging independent recording artist, Ashcoustics.
Her most recent standout accomplishments include the exceptional execution of Hubble Lithium’s first international exhibit at the world leading energy conference, The Smarter E in Munich 2023, and the release of her debut EP album “No More” and music video featured on the SABC Expresso Show on South African national television. From building a strong team to implementing all necessary preparations her efforts played an invaluable role in the success of both business building endeavours, highlighting her project management, time management, event planning and organisational skills.
Finding her place in a symphony of creativity, technology, and human connection, Ash rebelled against the mundane and walked away from the all-too-familiar 9-5. She embarks on a new venture to widen her knowledge of the music industry at Durham College, just outside Toronto, in the fall of 2023. Dedicated to build her own brand of awesome aimed at helping independent artists like herself connect the dots between business and art, she is a force to be reckoned with and is only just getting started.
